

TOSCANA Wellbeing was established as a cross-cultural partnership between Tuscany, Italy and South Korea to address a market gap for stylish wellness watches and jewellery in Asia. Inspired by the “la dolce vita” ethos, TOSCANA offers a collection of premium patented wellness wearables designed in Italy and manufactured in South Korea.
Each wellness wearable features designs inspired by elements of Italian Renaissance artefacts, combined with advanced wellness features incorporating patented technology in a bandolier strap with rare earth Neodymium magnets and 99.99% pure Germanium.
Sold onboard 15 Asia-based international airlines, TOSCANA is now expanding into e-commerce with a new website currently in development, aiming to expand globally.














